The first commercially sold lip gloss was Max Factor's "X-Rated." It came out in stores in 1932, but Max Factor's invention of glosses for use in films allegedly dates back to 1930. I have been searching online for a view of this beloved Lip Creation, telling it “just a gloss” is disrespectful. Sorry to tell you but, I could not find a photograph of it...not yet anyhow. However, I found so many vintage Beauty and Cosmetics ads along the way, that my new quest was to find more. Enjoy this blast from the past makeup lovers….
Max Factor cosmetics advertisement, 1966
Tangee Lip Stick AD 1960
Can you believe Tangee Lip Stick is still available, well believe it!
Max Factor's Pan Cake Make up advertisement, 1960
Max Factor cosmetics advertisement, 1964
Maybelline cosmetics advertisement, 1965